Our email system uses a simple structure built on a base template that emphasizes the Accion brand. You can access these templates on Accion’s BSD account or via our Github-based user guide!
To continue brand consistency across social channels, Avatars should feature the logo, contrasted with our core color. Allow for ample logo clear space to account for thumbnail cropping. Cover photos should utilize photography that emphasizes the life and vibrance of our clients.
To ensure consistency across electronic communications, email signatures should be simple and only include the most necessary information: name, title, company and phone number. You may also include an address and the company website. But don’t include your email address— it is redundant and unnecessary. Any disclaimer language should be less prominent and smaller in size.