Typography

Typography

Brand Fonts

Quick Links

Just like our colors, typography is another central element of our identity. The consistent use of our selected typefaces adds to a cohesive look and feel in all of our materials.

Quick Links

Fallback Fonts

We rely on fallback fonts in the unlikely chance that our primary brand fonts are inaccessible, e.g. when creating emails or when users don’t see or utilize web fonts on their browsers. These fallback fonts are as close to our brand fonts as possible and come preinstalled on all machines.

Hierarchy & Usage

To establish a visual hierarchy, use this recommended combination of font size, color, and weight as tools for legibility, impact, and rhythm. These examples apply to both print and web applications.

Web Font Sizes

Print Font Sizes

Download Accion fonts

Download all fonts for Accion including those for web/screen and print

Download Accion fonts

Download CFI fonts

Download all fonts for CFI including those for web/screen and print

Download CFI fonts

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